Job Title: Manager – Biddable Media, GroupM, Mumbai, India
In this role, you will handle all biddable media platforms for various clients of GroupM in India. You will be responsible for ensuring end to end campaign management and implementation.
Responsibilities of the role:
1. Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
2. Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
3. Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available.
4. Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across platforms, and adopting new/best practices on an ongoing basis.
What you will need:
Relevant experience of 4—6 years in search marketing roles
Through understanding of Google AdWords & Facebook
To Apply, write to Dinesh.Arora@GroupM.com
